Packaging for this line of private-label salsa (sold only at The Fresh Market stores) features a stylized emblem with opaque white chevron anchoring an aggressive asymmetrical grid. Perhaps reading more like a beer label than typical salsa. The result is smarter-than-average for the category, and the tight finish of the construct delivers upscale and high-quality. The short wrap reveals a large gap between ends for better view of what is nice-looking product. Printed on Kraft with double bump of white plus three spot colors.
